Wednesday, October 24, 2012
Ojay Advertisement - Dolly October 1982
I absolutely adore this advertisement from the Australian retail clothing chain Ojay. In the early 80's editions of Dolly, Ojay fashions featured quite heavily and their fashions were cute and du jour. It was quite sad to hear recently that they have been put in the hands of administrators (meaning they're closing) but it's kind of not that hard to see why. Unfortunately I didn't find their fashions to be all that exciting lately - I guess they were targeting an older demographic - I just wish they would have stayed as cool as this ad!